SEO in Poland

Poland is a country that is often overlooked when it comes to SEO. Despite being a smaller market, there are still opportunities to be found in Poland. Why do we say so? Because it is one of the most advanced and developed countries in Europe. Its mature IT industry and a strong economy have given it a wealth of knowledge.

The market is experiencing a lot of change with customers moving online. All of this has given birth to an internet-savvy population, which is looking for new ways to connect brands and companies. Additionally, it is becoming convenient for companies to reach out to their target audiences through digital mediums.

Optimizing for Polish search engines: However, there are some specific things to keep in mind when optimizing your website for the Polish market. Like – Polish is the official language of Poland, so you must localize your content accordingly. And this is where we at Seeders provide you with a team of digital enthusiasts and local translators who are proficient in the local language.


    Every challenge requires a unique strategy, we’d love to hear about yours!


    Keyword Research

    Keyword research is essential for any business looking to enter the Polish market. Our team is comprised of highly experienced and knowledgeable individuals that can provide you with the best keyword research suitable for Poland’s demography. We conduct in-depth research on the most relevant keywords that are also appropriate to your company s niche. A detailed report is provided with the most searched keywords that can enable a higher ranking for your website and business online.


    Technical SEO Audit

    If you are offering your services or products through a website, the first thing that your customers will check is your website is easy to navigate and performs well. This is where a technical SEO audit can help you identify any issues with your website’s technical foundation and make necessary repairs. To do so, we conduct complete research to identify any potential issues with the website’s technical infrastructure. Following this, a detailed analysis will be performed to identify any possible errors or deficiencies. Finally, any necessary corrections or improvements shall be made by our team to improve the website’s ranking performance.


    Local and SEO-centric content

    Local SEO content is a great way to improve your website’s visibility and ranking in Poland’s search engine results pages (SERPs). To be successful, we make sure to write content that is specific to the Polish market and relevant to your target audience. Include keywords in the article titles and the body of your content, as well as use local references and images. We also create localized versions of your website’s content for the Poland market, which helps increase traffic and conversions.


    Link Building

    Link building is an essential part of any SEO campaign. It can help you increase website traffic and improve your ranking on search engines. We support you with the right link-building strategy for your website, based on your specific goals and competitors’ online presence. We also create a list of all the links that you will find relevant, as well as an analysis of the link acquisition process. In addition to our SEO services, we can help you with more general web marketing campaigns.



    To be able to measure the impact of our SEO strategy for Europe, we of course do monthly evaluations of the results of our efforts. On that same monthly basis we also report back about the various backlink placements. With our custom ranking tool we analyse the individual performance of each of the keywords we are targeting. And of course you yourself get access to these results as well, to track your ranking progress in real-time.


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